Welcome to A Blog. We're glad and grateful you're here.

If you're struggling with your About page, you simply may not know what to write outside of “I blog about this because I have x experience in that.” If this is the case, you're going about it all wrong.

However, if you take a minute to learn why this type of page is important, you'll be able to approach it from a completely different perspective. The first benefit is increased traffic and better SEO. Customers and casual internet users alike are drawn to this page.

Similar to your Features and Services pages, they want to know what you're about and what you have to offer. Over time, this page will become among the most visited pages on your website even years after you've created it.

Even Google knows the importance of this page. If you search for a brand's name, you'll notice their About page is cited as a top-level page on their website in the search result snippet.

Our Story

Blog posts allow you and your business to publish insights, thoughts, and stories on your website about any topic. They can help you boost brand awareness, credibility, conversions, and revenue. Most importantly, they can help you drive traffic to your website.

But in order to begin making posts for a blog — you have to learn how to start one, first. Let's dive in.

Let's get started with an important question.

Blogging may mean different things depending on your niche — so let's begin with this definition.